How to Supercharge Your Landing Pages with Structured Data

  |   By   |  4 min read

media coverage trade press
Here’s a familiar scenario. It’s mid-week in the office, and your time is increasingly filling up with a veritable platter of tasks, requests and projects. You’ve a meeting at 3. There’s that important presentation for tomorrow. It’s your turn...

Website Page Speed: Why It Matters and How to Improve It

  |   By   |  5 min read

content outreach pitching tips
The road to high website ranking is paved with all manner of things that can both accelerate performance and act as speed bumps along the way. Of the myriad factors that can bolster page ranking, website page speed is something of an SEO hot potato right...

7 Useful Tools to Help Improve Your In-House Copywriting

  |   By   |  5 min read

copywriting tools
A craftsman is only as good as his tools, or so the saying goes. While Banc copywriters wouldn’t normally open a blog with such a baggy cliché, there’s some truth in this turn of phrase, and one that can be applied to most professions — be it butcher, baker or…