Read our ultimate guide to the art of copywriting for SEO and how to produce quality content that ranks in order to increase your site’s organic traffic.
We take a deep dive into page speed, discussing why it matters to SEO and how you can improve loading times on your site.
While there’s no magic formula to writing paid ads, there are things you can do to increase engagement and eke as much value from them as possible.
Amid expensive platforms and complex techniques, Google search operators are easy to overlook. But wield them with care, and they could hold the key to content marketing success.
We look at what makes an effective landing page from a paid media perspective, including what they should contain and best-practice tips for turning visits into conversions.
Learn what customer personas are, how they can help your business, and how to develop them. We’ve also included a free template for creating customer personas.
The humble meta description remains an important part of organic search, conveying information which can make a real difference in terms of clicks, traffic and leads. Here, we explore how to master this SEO fundamental.
Looking to increase the number of conversions on your website? There are several things you can do to improve the user journey and encourage click-throughs, and even small changes can result in big wins.
Are you looking for ways to improve the performance of your digital marketing and make every penny count? Want to know how to turn your social media marketing into a revenue driver? Someone who knows the value of social media is Sammii Taylor, Paid Social Executive here at Banc. In this…
Need help with your social strategy? Sammii, our Paid Social Executive, is here with the latest best-practice advice and knowhow. When recently watching an episode of Carpool featuring Ed Sheeran, I learnt that the chart-topper has ditched his mobile...